Business owner and entrepreneur Tammy Koslowski has built her beauty brand NAF. She started as a nail technician and launched NAF Salon two years ago, and is now expanding the NAF brand into online and in-store merchandise through her line, NAF Stuff, based in Glasgow.
Tammy said: “It’s all about finding balance. As a business owner, achieving personal and professional goals simultaneously can be difficult. Social media has been a fantastic tool for me to build a brand and connect with my clients but it can also create some challenges.
“Focusing on the positives and everything you have achieved can help to provide a little headspace and remind you that you don’t have to be ‘always on’.”
Pressure to be available in today’s connected world
During the discussion each speaker recounted their stories of success and what they learned along the way, and explored the pressure to be available in today’s constantly connected world. They also provided their personal tips for managing it all alongside a money expert from the Royal Bank who was there to offer advice and tips on managing a busy lifestyle with greater ease.
The Easy Wins Live event followed research from the Royal Bank which showed that one in four Scottish 25-34-year-olds admit to finding it difficult to manage their work-life balance and one in four 18-24-year-olds feel they are always under pressure to answer calls, texts and notifications, compared to 10% of those aged 55+.
Similarly, the younger generation is struggling the most to oversee their money and sustain their relationships with one in three (32%) for 25-34-year-olds admitting that they struggle to manage their finances and a third of 25-34-year-olds in saying they struggle to make time for their friends. More than one in five (23%) of 25-34-year-olds also admitted struggling with making time for their family or partner.
All figures, unless otherwise stated, are from YouGov Plc. Total sample size was 1003 Scottish adults. Fieldwork was undertaken between 12 and 14 February 2019. The survey was carried out online. The figures have been weighted and are representative of all Scottish adults (aged 18+).